{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationShaoxing, China
ClientShaoxing Ansheng Real Estates Co.
Size32,800 m²

As a model home sales center, the first concern of this project is to guide visitors from the entrance to the exhibition center in an elegant and impressive way. Shaoxing is famous for its natural and cultural heritage, which inspired the design of several elements: a “blue galaxy” pool, southern concept frame wall, galaxy walk, inkwell pool, and flower garden, aiming to impart a cultural impression to visitors. The area in front of the model home also functions as an energetic open space, with a movable library, retail graphic wall, food truck, and movable furniture. This international and multi-functional open space can host different programs during the year based on the client’s needs.

Related Projects

Rodeo 39

As larger big-box companies continue to close their brick-and-mortar stores, each leaves behind a sizable void within the communities these centers once served. Rodeo 39, seeks to break the models of traditional retail that are founded on convenience and visibility and shift the focus to community aspirations and user experience.

The 31,000-square-foot ...

Monet Avenue 2.0 at Victoria Gardens

A decade after completing Victoria Gardens, the owner was looking to refresh the project to keep it relevant for years to come. SWA redesigned a three-block streetscape and plaza along Monet Avenue, a main retail street there. The focus is on the next generation of users, with a shopping environment that highlights the social landscape and blurs the lines betw...

Brentwood Town Centre

Following SWA’s development of a 2013 master plan for a new town center adjacent to the existing Brentwood Shopping Mall, the firm was enlisted to design the project’s public realm and expand its role as an integrated, sustainable, urban community. With key connectivity to main vehicular arteries and a high-speed train line, the new development functions as a ...

Santana Row

SWA provided full landscape architectural services for the development of a neo-traditional town center near downtown San Jose. The client’s vision called for a variety of design styles to create a town center with an impression of growth over time. This theme is expressed in building elevations as well as landscape design. The restaurants and boutique r...

Monet Avenue 2.0 at Victoria Gardens

A decade after completing Victoria Gardens, the owner was looking to refresh the project to keep it relevant for years to come. SWA redesigned a three-block streetscape and plaza along Monet Avenue, a main retail street there. The focus is on the next generation of users, with a shopping environment that highlights the social landscape and blurs the lines betw...

Avenida Houston

For many visitors, the George R. Brown Convention Center serves as Downtown Houston’s gateway. Ahead of hosting the Super Bowl, city officials sought to transform the convention center’s uninspiring eight-lane drop-off into a pedestrian plaza for civic enrichment, art, and leisure. SWA took on this ambitious 140,000-square-foot redesign, converting five city b...

Poly Pazhou Mixed-Use

The iconic architecture and riverside context that characterize Poly Pazhou were inspirations in this SWA/SOM collaboration, which also took adjoining development in the burgeoning region into account. Broad, sweeping landscape, featuring diverse local plant species, embraces both the soaring buildings and the Pearl River corridor, extending its spatial charac...

Gubei Gold Street

SWA was selected to conceptualize, design, and realize a rare find in bustling Shanghai—a pedestrian mall (Gold Street). The corridor occupies three city blocks, is flanked by 20-story high-rise residential towers with retail at street level and book-ended by SWA-designed parks. Creating an iconic presence and enlivening the area, the mall features plazas, fou...