Celebrating the festive spirit of the city’s namesake and an international brand in the reimagining of a famous landmark.
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationQingdao, China
ClientSID (Qingdao) Investment and Development Co., Ltd.
SERVICE:
SizeSite: 54.4 acres; Landscape: 42 acres

Qingdao is the birthplace of Tsingtao Beer and, for over 20 years, the Tsingtao International Beer Festival was held on this site. SWA played a crucial role in preserving the community’s cultural landmark status as the land surrounding the festival site was transformed into a new urban campus and transit hub. Recently completed, the Qingdao SIIC International Finance Center blends office towers, hotels, parks, and plazas into a business community with inviting gathering space for office workers and adjacent residential neighborhoods.

The plan’s arrangement evenly modulates building and open space to create a porous, public campus that activates street-level interaction within comfortable, verdant surroundings. Interstitial landscape space is designed to easily transform into temporary performance venues, night markets, and entertainment hubs during annual festivals and special events.

Related Projects

Gubei Gold Street

SWA was selected to conceptualize, design, and realize a rare find in bustling Shanghai—a pedestrian mall (Gold Street). The corridor occupies three city blocks, is flanked by 20-story high-rise residential towers with retail at street level and book-ended by SWA-designed parks. Creating an iconic presence and enlivening the area, the mall features plazas, fou...

Kasumigaseki Plaza Renewal

Tokyo’s first high-rise and architectural landmark is located in the heart of downtown, where government and major private business offices are concentrated. Urban growth changed the dynamics of the building’s surroundings and left its public spaces ineffective and barren. The addition of new mixed-use buildings provided the owners with an opportunity to bring...

Heights Mercantile

In an era of one-click purchases and next-day deliveries, urban residents yearn for the once-prevalent ambiance of a lively urban environment. Heights Mercantile offers Houston an antidote. Revitalizing two acres in the heart of Houston’s historic Heights neighborhood, this low-rise, mixed-use development preserves the area’s charm while providing ...

Suzhou Center

The Suzhou Center is a landmark urban space within the Suzhou Central Business District that embodies the spirit of the city of Suzhou as a gateway for intersecting old and new cultural and historic heritage. The successful combination of high-density development and ecological conservation will allow for Suzhou to transition to a garden city where state-of-th...

Kasumigaseki Plaza Renewal

Tokyo’s first high-rise and architectural landmark is located in the heart of downtown, where government and major private business offices are concentrated. Urban growth changed the dynamics of the building’s surroundings and left its public spaces ineffective and barren. The addition of new mixed-use buildings provided the owners with an opportunity to bring...

Suzhou Center

The Suzhou Center is a landmark urban space within the Suzhou Central Business District that embodies the spirit of the city of Suzhou as a gateway for intersecting old and new cultural and historic heritage. The successful combination of high-density development and ecological conservation will allow for Suzhou to transition to a garden city where state-of-th...

East Quarter Mixed-Use

Two neighborhoods that abut the Downtown Dallas Central Business District have been disconnected for years by derelict blocks and buildings. The East Quarter Mixed-Use development establishes a walkable retail, dining, and entertainment connection between the thriving Deep Ellum Farmer’s Market and highly programmed Arts District. The project included the pres...

Kaohsiung Waterfront Renovation

SWA, in association with Morphosis Architecture and CHNW, developed a vision for the future of Kaohsiung Harbor Wharfs, which includes 114 hectares of prime waterfront property formerly used for cargo shipping. The site, located in the shipping heart of Kaohsiung, Taiwan, was historically subjected to environmental neglect and rampant uncontrolled development....