Celebrating the festive spirit of the city’s namesake and an international brand in the reimagining of a famous landmark.
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DETAILS

LocationQingdao, China
ClientSID (Qingdao) Investment and Development Co., Ltd.
SERVICE:
SizeSite: 54.4 acres; Landscape: 42 acres

Qingdao is the birthplace of Tsingtao Beer and, for over 20 years, the Tsingtao International Beer Festival was held on this site. SWA played a crucial role in preserving the community’s cultural landmark status as the land surrounding the festival site was transformed into a new urban campus and transit hub. Recently completed, the Qingdao SIIC International Finance Center blends office towers, hotels, parks, and plazas into a business community with inviting gathering space for office workers and adjacent residential neighborhoods.

The plan’s arrangement evenly modulates building and open space to create a porous, public campus that activates street-level interaction within comfortable, verdant surroundings. Interstitial landscape space is designed to easily transform into temporary performance venues, night markets, and entertainment hubs during annual festivals and special events.

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