Armenia has set an initiative to increase global tourism and develop a site within its capital city with majestic views of Mount Ararat, where Noah’s Ark is purported to have landed. SWA developed a strategic plan based on several principles derived from the existing context of the site: first, to capitalize its proximity to important landmarks that allow for visual and physical links; second, to position land use strategically; third, to reference “Noah” with a museum plaza; fourth, to leverage graded topography for walkability and strategically hidden parking; fifth, to create an internal pedestrian loop; and lastly, to reference historical orchards throughout the site. The resulting vision creates a dynamic mixed-use public realm engaged in dining, entertainment, arts, and history within districts that represent the various cultural regions of Armenia.
NOAH is an integrated district that is viewed as a reverent destination and draws on the rich traditions of Armenian culture to preserve, celebrate, and promote the spirit of the Armenian people.
Ontario Grand Park
Dating back to the late 1800s, Ontario, California, has been an ideal destination for agriculture, boasting orange, peach, lemon, and walnut groves. With an economy now based in manufacturing, access to an international airport, and proximity to Los Angeles, Ontario’s population is predicted to double by 2035. In response to the growing community, Ontario Gran...
Houston Green Loop
With the coming expansion and realignment of the highways around Downtown Houston, SWA identified the opportunity to enact a bold vision: a multi-use branded connectivity system that will leverage the immense reconstruction investment. SWA’s concept creates a continuous pedestrian loop over, under, and around the downtown highway system, thus redirecting the u...
Lewis Avenue
In a city renowned for fantasy, the design of Las Vegas’ Lewis Avenue celebrates the local desert landscape and affirms the street as part of a real-world working district. It was one of the first projects to be implemented in Mayor Oscar B. Goodman’s 2000 Las Vegas Downtown Centennial Plan, aimed at revitalizing the historic downtown core. The City asked SWA,...
Buji River Urban Redevelopment Plan
The Buji River urban review master plan integrates strategies of recreation, reconnection, culture, and ecology to bring the river back to the people of Shenzhen. Based on a restored Buji River ecosystem, the urban review master plan for this flourishing environment aims to reconnect the river with the city.
The program is to be implemented at three sca...