{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationDowntown Jacksonville, Florida United States
ClientHR&A Advisors / City of Jacksonville / Downtown Investment Authority (DIA)
SERVICE:
Size8 linear miles

As part of a larger effort to establish its downtown as a center for business and culture during a period of unprecedented growth, the City of Jacksonville was in need of a design and investment strategy for its underused waterfront along both banks of the St. Johns River. The design team’s approach entails both a large-scale and a node-based strategy, identifying sites of particular opportunity, improving the overall quality of the urban fabric, and establishing an urban design and wayfinding strategy that improves connections to the Brooklyn and Riverside communities.

The large-scale vision sets forth design guidelines for the river’s North and South Banks in a “kit of parts” for upgrades to the built environment. This includes suggestions for wayfinding systems, outdoor lighting, hardscape materials, and planting palettes, the implementation of which will strengthen Downtown Jacksonville’s identity and better connect its Riverwalk to inviting public spaces.

The second strategy highlights a series of nodes near opportunity sites along the waterfront, predetermined by the American Institute of Architects’ Jacksonville Chapter, and connects them through a “Green Ribbon.” These sites were selected for their contributions to Jacksonville’s development throughout the years, and while some are no longer in operation, they represent present-day cultural assets for the city. Designated as either primary or secondary depending on their potential, these nodes were explored for particular design guidance and strategic investment, with initial focus by the design team on Times Union Center for the Performing Arts (Node 6) and Friendship Park (Node 11).

Related Projects

Rio 2016 Olympic Park Competition

SWA was awarded 2nd place in the 2016 Olympic Park Competition in Rio de Janeiro for their master plan and landscape architecture proposal. The Olympics will be located on a 118-hectare site in the neighborhood of Barra da Tijuca. The underlying concept of ‘Embrace’ weaves through the design in a grand planning gesture, which both defines the Olympic Games and...

Long Beach Shoreline

SWA prepared a land use and urban design plan for six miles of waterfront adjacent to downtown Long Beach. Through a series of meetings with local community stakeholders, we were able to determine the different needs of each district in the plan: of critical importance was the need to preserve valuable open space inland, and to maintain an ecological corridor ...

Aquatic Park & Pier Vision Study

The Aquatic Park and Pier Vision Study is a community-led effort examining new possibilities along San Francisco’s northern waterfront. Prompted by the need to replace the disintegrating Aquatic Park Pier — a historic, curvilinear structure that shelters shoreside water for swimmers and boaters — the Vision Study looks beyond the immediate boundaries of the Ma...

Kaohsiung Waterfront Renovation

SWA, in association with Morphosis Architecture and CHNW, developed a vision for the future of Kaohsiung Harbor Wharfs, which includes 114 hectares of prime waterfront property formerly used for cargo shipping. The site, located in the shipping heart of Kaohsiung, Taiwan, was historically subjected to environmental neglect and rampant uncontrolled development....

Sava Promenada at the Belgrade Waterfront

This one-million-square-meter waterfront development, the single largest regeneration project in Serbia’s history, aims to create a world-class, sustainable destination for civic and cultural attractions, forging human and physical connections to the Sava River where none existed before. Located near the historic town center of Belgrade, the site’s...

Kaohsiung Waterfront Renovation

SWA, in association with Morphosis Architecture and CHNW, developed a vision for the future of Kaohsiung Harbor Wharfs, which includes 114 hectares of prime waterfront property formerly used for cargo shipping. The site, located in the shipping heart of Kaohsiung, Taiwan, was historically subjected to environmental neglect and rampant uncontrolled development....

SIPG Harbor City Parks

This new riverfront development is located on the Yangtze River in the Baoshan District of Shanghai. This area boasts some of the highest shipping activity in the world. However, in recent years this single-function industrial zone has given way, allowing for waterfront parks to develop. Within this historically layered water front the Baoshan Park and Open Sp...

Hunter's Point South Waterfront Park

Hunter’s Point South Waterfront Park was envisioned as an international model of urban ecology and a world laboratory for innovative sustainable thinking. The project is a collaboration between Thomas Balsley Associates and WEISS/MANFREDI for the open space and park design with ARUP as the prime consultant and infrastructure designer.

What was once a ba...