Hennepin Avenue is the oldest street in Downtown Minneapolis, and has gone through multiple transformations over time. The street is undergoing a major reconstruction, and SWA is leading the effort to enhance the character of Hennepin for years to come. The conceptual approach was developed through a robust public engagement process, and touches on the three main themes. “Movement” speaks to the multi-modal energy of the Avenue as the new street layout widens its pedestrian realm, accommodates bike traffic with designated bikeways, and introduces a BRT line. “History” is an interpretive component that ensures that the layers of Hennepin’s famed past are celebrated, and “Spectacle” connects with the Theater District, creating a spectacular ambiance day-to-night and throughout the seasons.

In curating urban design and landscape elements, we accounted for seasonal maintenance practices to ensure sustainability of planting material and streetscape finishes.