Zoning Incentive Works Well for Everyone 
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationManhattan, New York, United States
ClientDouglaston Development
Size.2 acres

A new residential tower has risen across the street from the Empire State Building. As a zoning incentive, a new public plaza was included to attract and accommodate the area’s tourists as well as its diverse office and residential neighborhood. The space is defined by a clean, contemporary design composition of spaces, elements, and custom furniture meant to foster social seating. With very little sunlight available, the design has embraced glass-enclosed light elements such as pylons, feature walls, wall coping,s and in-ground linear fixtures to enrich the environment. Given the dearth of open spaces in the area and the high demand that was predicted through extensive research, a strategy for public seating choices was employed. A long distinctive banquette and entrance path is an armature from which shaded gardens, picnic tables, and a raised seating overlook are arranged. The plaza has become an oasis of social activity throughout the day and brings tourists and hard-core New Yorkers together in a communal setting.

Related Projects

MKT Mixed-Use Development

The MKT mixed-use development is a truly Houstonian take on adaptive reuse, with a tilt wall industrial office park. Located in the chic and rapidly upscaling neighborhood of Houston Heights, this industrial, 1970s-era industrial remnant is being transformed: the buildings’ concrete shells remain, but are bisected by pathways that seem to surgically remove the...

Huamao Center

Huamao Center adds a major civic destination to the edge of Suzhou’s old town. Occupying 23.5 acres along the historic Shantang Canal, the project layers retail, office, and hospitality space into a human-scaled district rooted in the area’s history of water-based commerce, known for its classic Jiangnan water-town architectural style, with narrow lanes and st...

Poly Zhuhai

Poly Zhuhai, a large mixed-use development, is located at the central axis of Hengqin Island, a transformed landfill site near Macao. The site is south of the small Hengqin Mountain, facing a civic sports park on the other side.

The main office tower has a large, square footprint, elevated six to seven meters above the street level, with retail programs...

CSCEC Steel Headquarters Office and Museum

CSCEC Steel is a division of the world’s largest construction company, China State Construction Engineering Corporation Limited. CSCEC Steel is recognized as a leading global steel structure manufacturer; their projects include the CCTV Headquarters in Beijing, the Shanghai IFC, the new Abu Dhabi International Airport, and the 26th Universiade Main Stadium. To...

Poly Pazhou Mixed-Use

The iconic architecture and riverside context that characterize Poly Pazhou were inspirations in this SWA/SOM collaboration, which also took adjoining development in the burgeoning region into account. Broad, sweeping landscape, featuring diverse local plant species, embraces both the soaring buildings and the Pearl River corridor, extending its spatial charac...

Heights Mercantile

In an era of one-click purchases and next-day deliveries, urban residents yearn for the once-prevalent ambiance of a lively urban environment. Heights Mercantile offers Houston an antidote. Revitalizing two acres in the heart of Houston’s historic Heights neighborhood, this low-rise, mixed-use development preserves the area’s charm while providing ...

Avenida Houston

For many visitors, the George R. Brown Convention Center serves as Downtown Houston’s gateway. Ahead of hosting the Super Bowl, city officials sought to transform the convention center’s uninspiring eight-lane drop-off into a pedestrian plaza for civic enrichment, art, and leisure. SWA took on this ambitious 140,000-square-foot redesign, converting five city b...

Innovation QNS

In the heart of Astoria, Queens, Innovation QNS transforms an underperforming light industrial district into a mixed-use neighborhood. Envisioned as a “15-Minute City,” the development blends affordable and market-rate housing, office space, hotels, retail, entertainment, and community facilities, served by multiple subway and bus lines providing access to Mid...