A Dynamic Human Experience for the New Heart of Scottsdale
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}
Vehicular Circulation & Parking Strategy/ cars are parked at edges to maximize the pedestrian experience at project core.
La Via is all about the pedestrian experience; a series of compressed and dynamic spaces form the framework for a mixed use village.
Taller office buildings at core are framed by shorter cafe and retail buildings to preserve the pedestrian experience
Buildings are kept to a relatively low height to create a comfortable pedestrian experience
Key Planning Principles
Master Plan Solar Orientation Study. Narrow Passos are shaded primarily by architecture.
Buildings are sited to create dynamic pedestrian spaces; from narrow paseos to the central plaza.
Pedestrian Life on La Via Central Plaza is rich and varied.
The Central Plaza is framed by residential, ground floor cafes, and hotel uses. It is a place for play and relaxation
The La Via Paseos are intimate places of art and discovery
{"autoplay":"true","autoplay_speed":"8000","speed":"1000","arrows":"true","dots":"false","loop":"true","nav_slide_column":5,"rtl":"false"}

DETAILS

LocationScottsdale, Arizona, United States
ClientJDM Ref Transition, LLC
SERVICE:
Size28 acres

Embracing the legacy of Scottsdale and re-imagining its development possibilities, La Via is positioned as a village of the future that looks beyond simple mixed-use functionality. By aggregating innovation-centric businesses, artists-in-residence, and a rich network of open spaces, La Via will engender unique associations and collaborations that will propel North Scottsdale into the future. Unique master planning and building massing integrates meandering pedestrian spaces and iconic plazas with the full spectrum of uses on site. This development moves past traditional Scottsdale models, blending innovation, art and community to  confidently assert itself as a new “desert jewel.”

Related Projects

Mission Viejo Civic Core

The City of Mission Viejo hired SWA to analyze its core area for revitalization potential. The area contains a mix of civic, commercial, and recreational uses. A fragmented ownership pattern, dated architectural design, endless surface parking, minimal landscaping, and the lack of a pedestrian-friendly environment hindered the establishment of a town center th...

Tian’An Cyber Park

Established in 1990, Tian’An Cyber Park is the biggest industrial real estate investment company in China, providing flexible and affordable office space that allows hundreds of entrepreneurs to grow and thrive. The strategically placed park in Longgang is a multi-functional development with retail and office space, an I-MAX cinema, and headquarters for multip...

Woodbury

SWA provided planning services related to entitlement and land use for 1,400 acres of land in the City of Irvine, representing the last “flat land” development within the Irvine Ranch. Fundamental to the planning of Woodbury was the concept of a village “commons” with a mix of retail, residential, and office uses, which also includes a recreation c...

One Uptown

Bringing a singular landscape design expression to a site featuring two buildings designed by different architects, the SWA/Balsley team worked to seamlessly integrate a variety of outdoor spaces to accommodate the mixed-use One Uptown. At the ground level, tree-lined streetscapes and bike lanes lead visitors to a coworking and dining courtyard along Burnet Ro...

Woodbury

SWA provided planning services related to entitlement and land use for 1,400 acres of land in the City of Irvine, representing the last “flat land” development within the Irvine Ranch. Fundamental to the planning of Woodbury was the concept of a village “commons” with a mix of retail, residential, and office uses, which also includes a recreation c...

Avenida Houston

For many visitors, the George R. Brown Convention Center serves as Downtown Houston’s gateway. Ahead of hosting the Super Bowl, city officials sought to transform the convention center’s uninspiring eight-lane drop-off into a pedestrian plaza for civic enrichment, art, and leisure. SWA took on this ambitious 140,000-square-foot redesign, converting five city b...

Huamao Center

Huamao Center adds a major civic destination to the edge of Suzhou’s old town. Occupying 23.5 acres along the historic Shantang Canal, the project layers retail, office, and hospitality space into a human-scaled district rooted in the area’s history of water-based commerce, known for its classic Jiangnan water-town architectural style, with narrow lanes and st...

CSCEC Steel Headquarters Office and Museum

CSCEC Steel is a division of the world’s largest construction company, China State Construction Engineering Corporation Limited. CSCEC Steel is recognized as a leading global steel structure manufacturer; their projects include the CCTV Headquarters in Beijing, the Shanghai IFC, the new Abu Dhabi International Airport, and the 26th Universiade Main Stadium. To...